Jagabee's goal is to contribute to a sustainable society and become a brand that is close to the "natural" lifestyle of consumers. Making environmentally conscious activities more accessible and casual.
The values ​​that run through the Moomin monogatari, Ltd., such as "coexistence with nature" and "respect for diversity," match the Jagabee brand's philosophy, and the two companies shared a mutual empathy, which led to the collaboration.

This time, we will be giving away Jagabees to customers who visit Moominvalley Park on the day!